![]() ![]() What makes it great: The animation really takes center stage here, and for good reason. The animation here helps clarify the story of moving to the cloud: It’s a bit complicated, but the payoff is worth it. What it is: A Rube Goldberg machine-inspired infographic that explains Google Cloud Platform’s capabilities and why they’re useful for forward-thinking businesses. Contraption in action: Cloud Transformation with Google Cloud Platform (Virtusa) The castle imagery drives home the point that your cybersecurity is like a fortress, and the constantly moving cameras reflect how cyber attacks are always a possibility. What makes it great: Aside from incorporating a sweet visual metaphor, this infographic is an excellent example of content and design coming together to tell a cohesive story. The animated elements represent active threats to cybersecurity, and the moving antagonists keep this infographic interesting. What it is: An animated infographic for Leidos that describes why companies should develop strong cybersecurity measures with a “zero-trust” security architecture that requires multiple verification steps. Moving meanies: Why Zero-Trust Security Architecture is Critical (Leidos) ![]() This animated infographic really works because it includes a ton of useful information for people who need it without feeling busy or cluttered. We like to have fun here at Lemonly, but we love making a positive impact on important topics like conversations around mental health. What makes it great: Infographics tell stories in a clear, engaging way, which is especially important when those stories cover tough topics. The simple animations help keep the tone light and polished while making the information easier to process. What it is: An educational infographic for Google explaining the symptoms and causes of postpartum depression along with resources for new parents experiencing postpartum depression. Calming flow: Assessing Postpartum Depression (Google) These animated visuals are clear, colorful, satisfying - in a word, swell. What makes it great: Right away, this animated infographic kicks off with a clear, impactful purpose statement: “From accidental activists to purposeful advocates.” The infographic tells that story with smooth animations that help the viewer understand S’well’s process and how it helps fight against overconsumption. Animated arrows and packaging in this infographic show the cause and effect of Swell’s eco-conscious business practices. What it is: An annual report showing how S’well’s water bottles and sustainability programs have made an impact on sustainability and decreasing single-use plastics. Eco-friendly movement: Responsible Business Report (S’well) Viewers can easily understand how the team has changed over the years with this visual timeline, and the simple, engaging animations encourage readers to scroll on. What makes it great: This infographic does a stellar job telling the Packers’ story through the unique angle of their uniforms. In this infographic, the animation helps fluidly show the changes that have taken place as the Packers have updated their uniforms. What it is: An animated infographic for the Green Bay Packers showing off some of the team’s vintage uniforms and what makes them special. Here are 10 ways we’ve brought stories to life with animated infographics over the years.Ĭhange in motion: Classic Reveal Uniform (Green Bay Packers) ![]() The animation can be simple and limited or complex and intricate, but motion always adds another layer of intrigue and insight to the storytelling. We love these projects because - like static infographics - they help our clients clearly communicate their unique stories, but with a bit more zest and motion than a static piece.Īnimated infographics allow us to tell stories in a ton of unique and fun formats. Some of our favorite visuals to design are animated infographics. Lemonly celebrated its 11th birthday this summer, which means we’ve been creating sweet visual content for over a decade. Gather ‘round, folks! It’s time for show and tell. ![]()
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